
Whitepaper: Wie ticken Kund*innen im Gesundheitsmarkt?
Kooperation mit netzstrategen zu Zielgruppen im Gesundheitsmarkt (Lebenswelt, Verhalten, Ansprache)
Publications on our studies appear regularly. This illustrates the high social relevance of SINUS research.
Would you like to know more? Don’t hesitate to contact us.
Kooperation mit netzstrategen zu Zielgruppen im Gesundheitsmarkt (Lebenswelt, Verhalten, Ansprache)
Jugendstudie für BARMER zu Zukunftsoptimismus und Lebenszufriedenheit, Corona-Krisenbewältigung, Cyber-Mobbing, Klimawandel & Gesundheit sowie digitales Gesundheits-Informationsverhalten - Inklusive Zeitvergleich 2022 vs. 2021
Who shows a high affinity to Metaverse - and what makes these target groups tick? What opportunities does the Metaverse open up for retailers? Representative study with practical insights in cooperation with KMPG
How well do young people see themselves prepared for the future? What concerns do they have? What ideas do young people have about the world of work? What expectations do they have of careers and companies? How do they inform themselves about career options and where do they still need support? SINUS-Institut has investigated these and other questions in a representative study.
What does "classic" television mean to the younger generation? What does the younger generation want television to be like in the future? How must public television position itself in the future so that it continues to reach (young) viewers in the future?
How much are the savings opportunities in Germany changing as a result of the energy price crisis? Who is particularly affected by these developments? Representative study by German Economic Institute (IW) and SINUS-Institut
Representative study: How much financial relief do citizens need in the energy crisis?
What do consumers understand by the term "carbon-neutral product"? We investigated this for Consumer Organisation North Rhine-Westphalia.
Milieu-specific expectations, readiness and inertia with regard to the socio-ecological transformation - Essay in the anthology „»Mehr Fortschritt wagen«? Parteien, Personen, Milieus und Modernisierung: Regieren in Zeiten der Ampelkoalition“
What does freedom mean to people in modern societies? And how do they see it realised in their home countries? We have investigated these core questions for Friedrich Naumann Foundation in a multi-country study.
Wie relevant ist ADHS aus Sicht der Eltern? Wie groß ist ihr Informations- und Unterstützungsbedarf? Und wie verbreitet sind Vorurteile gegenüber ADHS-Betroffenen?
Jugendstudie (2021) zu Zukunftsoptimismus und Lebenszufriedenheit, Corona-Krisenbewältigung, Cyber-Mobbing, Klimawandel & Gesundheit sowie digitales Gesundheits-Informationsverhalten
Medienschaffende schätzen den Nachrichtenwert von Ereignissen höher ein als die Bevölkerung. Die Sinus-Milieus haben dabei eine besonders große Erklärungskraft. Studie des IZI mit Sinus-Milieus
Wie geht es Jugendlichen in der Pandemie und wie gehen sie mit der Situation um? Wie blicken sie auf Schule in Zeiten von Corona? Welche Erwartungen haben sie an die neue Bundesregierung?
SINUS has been tracking the bicycle market for the BMVI since 2009 – nationwide and regionally
A clear majority assigns very high importance to climate protection measures. Nevertheless, the specifics of the measures show potential for conflict in future coalition negotiations – Short study with the Institut der deutschen Wirtschaft (IW)
What do young people who have had to flee their native country know about sexuality, contraception and family planning? Do they need information and how do they want to be addressed?
What do Catholics think about their Catholic Church? Do they consider it to be “their” church at all? Which media do Catholics use to receive church and religious content and messages?