Would you like to develop new ideas with us, or directly implement study results? With our comprehensive workshop portfolio, we turn data and insights into action. In half-day or full-day events, we take a close look at your current challenges to make your offerings and services fit for the future.
Our workshops mostly revolve around the following tasks, but we are open to your questions, ideas and needs:
Milieu workshops: introduction to working with the Sinus-Milieus; vivid and entertaining presentation of different lifeworlds with practical exercises. Various follow-up workshops possible, e.g. for communication or product positioning.
Detailed insights into existing target group segmentations, or joint new development of a target group panorama
Multiplier presentations and training sessions to involve colleagues from different departments
Product development and creative workshops for rapid prototyping; co-creation sessions with lead users
Illuminate key societal trends and apply them to your business units and services; use scenario techniques and target group projections
We work with hands, minds and a wide range of materials. Even though we prefer to stage workshops live and face-to-face, we also offer an attractive platform for online sessions, incl. breakout rooms and whiteboard design with our Digital Salon.
We use various techniques – the classic style with Q&A as well as creative approaches, e.g. according to the SCAMPER method or the Jobs-To-Be-Done logic. We are continuously developing our repertoire of moderation forms and workshop programs and look forward to tackling your tasks and consulting needs.