Sinus Infopakete Deutschland

Information Packages Germany

Our information packages contain the most important information on the Sinus Milieus, as well as on a variety of specific topics. These packages analyse the respective issues and market conditions according to Sinus Milieus and provide a detailed presentation of the results. The information packages are regularly updated with representative data and new content.

If you purchase several packages, you benefit from our attractive bundle prices.

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Information Package "Basic" 1,650 Euro plus VAT.

The "Basic" information package contains essential information (in words and pictures) about the Sinus Milieus. With this information, you will be able to work competently and comprehensively with the individual target groups.

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Information package "Media" 1,650 Euro plus VAT.

The media package offers a comprehensive insight into the media behaviour of the individual milieus with regard to TV, print, internet, apps, social networks and streaming services, supplemented by media accessibility.

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Information package "Consumption & Lifestyle" 1,650 Euro plus VAT.

The "Consumption & Lifestyle" package contains basic information (in words and pictures) about the lifestyles, aesthetics, leisure and consumer behaviour in the Sinus Milieus. This package gives you the most comprehensive visual impression and enables you to address your target group in the best possible way.

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Information package "Travel" 1,650 Euro plus VAT.

In addition to impressions of the travel world of the individual Sinus-Milieus, this information package "Travel in the Sinus-Milieus" provides you with information on travel behaviour, holiday planning, popular destinations and holiday expectations. You will also learn more about changes in travel behaviour due to the coronavirus pandemic.

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Information package "Sustainability" 1,650 Euro plus VAT.

Sustainability is a megatrend that has been driving politics, business, the media and the population for years and has an impact on many areas of life - such as consumption, mobility and travelling. But how sustainable does the German population really think and act? And what differences are there between the individual Sinus Milieus? What changes in lifestyle, consumption or mobility can we expect in the future? Our information package "Sustainability in the Sinus Milieus" answers all these questions.

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Information package "Housing, Furnishing, Living" 1,650 Euro plus VAT.

The information package "Housing, Furnishing, Living" provides extensive information on the housing situation, property ownership and living style of the Sinus Milieus. It also contains numerous visual impressions of architectural and furnishing preferences.

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Information package "Finance & Insurance" 1,650 Euro plus VAT.

This sector-specific information package provides an overview of attitudes towards finance and insurance and contains information on savings behaviour and the use and planned purchase of financial products. What is important when choosing a financial services provider or an insurance company?

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Information package "Generation Z" 1,650 Euro plus VAT.

The "Generation Z" information package provides an all-round overview of Generation Z (born between 1995 and 2005) and information on relevant target groups. Prepared in tables, infographics, collages and in text form, it contains general information about Gen Z and comparisons with the population as a whole.

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Information package "Religious Communication" 1,650 Euro plus VAT.

The information package "Religious Communication" provides practical advice on how to deal with the different milieus in church work in a target group-sensitive way. It contains descriptions of the current ten Sinus Milieus in words and pictures, characterises their typical attitudes towards religion and the church and shows what can be derived from this for milieu-specific religious communication and service development.

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Information package "Volunteering & Donations" 1,650 Euro plus VAT.

In addition to information on attitudes, motives and barriers in the individual Sinus Milieus, the information package "Volunteering & Donations" also provides specific data on preferred donation types, donation areas and charitable organisations as well as insights into target group-specific communication.

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Video Tutorials Package price: 1,000 Euro plus VAT

In a series of tutorials, employees of the SINUS Institut present all ten Sinus Milieus in Germany.

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Information package for "Students, Pupils & Teachers" free of charge

We offer a free information package for students, pupils and teachers. This can be used for term papers and final theses, as teaching material in the context of internal (university) courses and seminars or for other student projects.

To the package

Your contact persons
für die Infopakete Deutschland

Nadine Laufer

Nadine Laufer
infopakete@sinus-institut.de
+49 6221 8089-59

Naima Wisniewski

Naima Wisniewski
infopakete@sinus-institut.de
+49 6221 8089-54

Leonie Regen

Leonie Regen
infopakete@sinus-institut.de
+49 6221 8089-31

Infoportal

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